We’ve been creating game-changing products for over 50 years. It all started in 1972 with a single grip innovation that helped players gain better control and confidence—just as the tennis boom was taking off. That spirit of innovation still drives us today.

As a proud, second-generation family business, we remain committed to helping athletes of all levels perform their best—whether you're on the tennis court, a pickleball court, or anywhere your game takes you. We design products that make a real difference, with a focus on quality, comfort, and performance.

Over 60% of our products are made in the USA, and we’re proud to support domestic manufacturing. We offer great gear at fair prices, backed by responsive customer service and a business built on integrity.

We’re more than a company—we’re a team that believes in hard work, honest values, and helping athletes get the most out of their game.